Filter Projects Start-UpScale-UpRebootAll projects VODKA SODA & / BRAND START-UP From Sydney Start-Up to acquisition in five years. Hitting a sweet spot of a first-to-market product, slick identity and cult following, Sydney’s very own Ampersand Project is a lesson in simplicity driving success. LITTLE PADDOCK / BRAND START-UP Affordable luxury, a new take on premium ice cream. Diversify to multiply; How ice cream label Kohu Road’s Little Paddock brand opened up the market. THE EXCHANGE / BRAND START-UP Sell Sell Sell Sell Sell Sell Sell Sell Sell Sell Sell! No, wait? Change your mindset, change your business. Change your brand for the better.